Freelance Blog
Smart, no-fluff advice on content strategy, marketing, and building a freelance business that actually works. For creative entrepreneurs who want to grow without selling out.

How to Write Engaging Instagram Captions That Your Followers Will Love
Think the key to Instagram success is your aesthetic? Think again. Here are three key tips on how to write engaging Instagram captions that will get your followers to double-tap.

Gettin’ Giggy With It: How to Find Freelance Jobs in Toronto
Whether you’re unemployed, side hustlin’, or looking to launch a business, keep reading to learn all my go-to tips for finding freelance jobs in Toronto.

4 Things I’ve Learned After 4 Weeks of Entrepreneurship
While I definitely have a whole lot more to learn, here are some insights I’ve gained since starting Jasmine Williams Media.

Feeling the Fear and Doing It Anyway: Launching Jasmine Williams Media
Today is the first day of my new life as an entrepreneur. And I’m not going to pretend I’m not scared.

The Case For Not Making The “Right” Decision
After years of making the “right” decisions, a series of setbacks has made me question which of those choices were actually right for me.

How to Network Like a Journalist
As a j-school grad and freelance writer, one thing I’ve noticed is that journalism and networking are very similar.

Why I’m Blogging Now, A Million Years After The Universe Deemed It Cool
When you tell people you’re a writer, one of the first things they always ask without fail is, “Do you blog?”

What To Do When Your Creative Outlet Becomes Your Career
Growing up, words were like a second home to me. However, when I got older and decided to pursue writing as a real grown-up career, I lost something in the process.

Why Every Young Professional Needs to Have a F*ck-It List
Just being gainfully employed isn’t enough anymore. Young professionals need to have the full package and quite frankly, it’s exhausting.

Not That Kind of Grad: A Young Woman Tells You What She’s Learned (Since J-School)
Now that I’m past the one year point, I figured it would be as good a time as any to look back on my post-grad journey and see what I’ve learned since leaving Carleton.

5 Tips I Learned From Starting A Magazine In University
It all started in a dorm room. I was a second-year journalism student and I was frustrated. I wanted to write but I learned quickly that my options were limited.