by kiahna@workwithcoral.com | Jan 15, 2020 | Career Advice, Content Marketing
The other day I published a post on social media about thought leadership content and after doing a quick poll of my audience, I realized something: quite a lot of you have no idea what I’m talking about. So what the heck is thought leadership, anyway? Well, you...
by kiahna@workwithcoral.com | Jan 25, 2019 | Content Marketing
Every so often, I get an email that goes something like this: “Love your site! I’m interested in working with you but what the heck do you do?!” After working in content marketing for five years, sometimes I forget that this type of marketing is relatively new. In...
by kiahna@workwithcoral.com | Jan 7, 2019 | Career Advice, Content Marketing
If you take a look around this website of mine, you might find that things look a tad different. I added some new services pages for my copywriting, content writing, content strategy and consulting work. I created a lengthier about page and I sprinkled in some fresh...
by kiahna@workwithcoral.com | Dec 3, 2018 | Career Advice, Content Marketing
Let me tell you: it’s not easy running this one-woman show. When I was just doing some writing and social media marketing on the side, I didn’t put much thought into what I was using to manage my business because, to be honest, I didn’t really think I was managing...
by kiahna@workwithcoral.com | Nov 17, 2018 | Content Marketing
“So what’s the deal with hashtags on Instagram? Do they still matter?” I get this question a lot and it’s a tough one to answer. The simple response is “yes,” but the rules have changed considerably since the platform first launched eight years ago. Copy-and-pasting...
by kiahna@workwithcoral.com | Sep 23, 2018 | Career Advice, Content Marketing
These days, it seems like everybody and their mother is talking about their “personal brand.” It might seem like another empty buzzword. However, it’s true that how you present yourself to the world matters. Simple as that. Whether you’re looking for a job or...
