Hi, I’m Jasmine.

I help creative entrepreneurs, coaches, and start-ups launch and grow their businesses with strategic storytelling.

Before you scroll any further, I’ve got a couple of questions for you…

Have you ever known exactly what you wanted to say but were stuck on how to say it?

Have you ever spent hours crafting social captions or writing copy that gets crickets when you finally hit ‘publish’?

Lastly, do you find it easy to talk about what you do on a call or in person, but when you open your laptop to write something, it all comes out as business-speak?

Trust me, I get it. It can be hard to share your business’ story in a way that’s smart, engaging, and impactful. Well, it was, until you came here. I can work with you to produce copy and content that not only supports your company’s vision and values but also gets real results.

Hey there!
I’m Jasmine.

I’m an award-winning writer, entrepreneur, speaker, and content marketing expert.

As the founder of content marketing consultancy, Jasmine Williams Media, I support a global roster of industry-leading companies and visionaries with done-for-you copywriting, content writing, and content strategy services. You may have seen my byline in a number of places, including CBC, Shopify, Patreon, Zapier, and more.

When I’m not wordsmithing for my lovely clients, I love helping new and aspiring freelancers launch and grow their own businesses. Through my blog, newsletter, Facebook community, and course, I help creative professionals make their freelance dreams come true.

Here’s what I can do for you!


Content Writing


Content Strategy


Kind Words.

“I’ve worked with contractors in the past and the back and forth went on and on like a bad tennis match and by the end I just wanted the project wrapped. So I was SO relieved that this was a super seamless process.

Jasmine is professional, thorough, speedy, and produces projects that require little to zero edits. She’s super responsive to your comments, is great to work with, and the bonus? She’s a good person. Who wouldn’t wanna work with someone like that?!”

Rachel Kelly Make Lemonade


Make Lemonade

“Aside from the quality of your writing and efficiency in turning around edits, I really appreciated your process. I felt quickly enabled to enter a working relationship that would allow maximum autonomy for both of us.

If you’re on the fence about working with Jasmine, I’d say do it!

You won’t be disappointed. Jasmine is sharp, flexible, reliable, collaborative, curious, open, and a great writer.”

Natasha Wahid



“Jasmine was an absolute pleasure to work with! She’s fast, thorough, knowledgeable, organized, and provided us with excellent content on topics that aren’t easy to jump into by any stretch.

I would recommend her to anyone looking for optimized content writing pertaining to business, tech, marketing, advertising, and other topics. Thanks again.”



“I decided to work with Jasmine because I needed guidance on how to structure and organize my content and what to write about.

She helped me break my social media work down into small, manageable chunks. Jasmine listens actively. WOW! She gets it from the onset. She is proactive and knows how to solve problems. I love working with her!”


Real Estate Agent

“I wanted my business to be able to comment on current events related to our industry. While I can write content myself, as a busy founder, I simply don’t have the time.

I have worked with Jasmine previously and particularly trusted her professionalism, academic background, and research experience. She’s professional, timely, and has a good process!”




Press Logos, Toronto Star, Morning Brew, Girlboss, Later, Thinkific, Ownr

On the blog.

This one’s a little spicy

This one’s a little spicy

I don’t know about you, but lately, I’ve been seeing a lot of ‘pick me’ energy in the online freelance world. If you’re unfamiliar with the term, which has roots in Black internet culture, a ‘pick me’ is typically a woman who seeks male validation and attention by...

read more
The Most In-Demand Freelance Jobs Of 2022

The Most In-Demand Freelance Jobs Of 2022

It’s no secret that the pandemic has completely shifted our work culture. And now that remote work is a lot more acceptable, many people are trading in their 40-hour weeks for work that’s a little more flexible. As a result, the freelance market is booming, and there...

read more
The 4 Freelancer Types: Which One Are You?

The 4 Freelancer Types: Which One Are You?

Jasmine here. I’m so excited that you took my freelancer types quiz!  If you’re new around these parts – welcome to the party!  A little about me: I started my content marketing consultancy, Jasmine Williams Media, back in 2018 and grew it into a six-figure...

read more

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