by Jasmine Williams | Dec 3, 2018 | Career Advice, Content Marketing
Let me tell you: it’s not easy running this one-woman show. But my arsenal of free online business tools certainly help. When I was just doing some writing and social media marketing on the side, I didn’t put much thought into what I was using to manage my business...
by Jasmine Williams | Nov 17, 2018 | Content Marketing
“So what’s the deal with Instagram hashtag research? Do hashtags still matter?” I get this question a lot and it’s a tough one to answer. The simple response is “yes,” but the rules have changed considerably since the platform first launched eight years ago....
by Jasmine Williams | Sep 23, 2018 | Career Advice, Content Marketing
These days, it seems like everybody and their mother is talking about their “personal brand.” It might seem like another empty buzzword. However, it’s true that how you present yourself to the world matters. Simple as that. Whether you’re looking for a job or...
by Jasmine Williams | Aug 31, 2018 | Content Marketing
Think Instagram is all about your ~aesthetic~? Think again. While posting amazing pictures is a key component of any successful Instagram strategy, what goes underneath the picture can make all the difference in getting people to stop scrolling and engage with your...